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Competitive analysis templateĬonducting a competitive analysis for social media will help you identify gaps in your own strategy and stay one step ahead of your competition. To use it in Google Docs, click the “File” tab and then select “Make a copy…” from the dropdown menu. Use this important social media template to conduct customer research and better target your audience by creating personas for your ideal customer(s). To use it in Google Docs, click the “File” tab and then select “Make a copy…” from the dropdown menu.īonus: Our guide to conducting a social media audit will walk you through each step of the process. Gathering these insights will help you get the most out of your social marketing budget and resources. It’s also handy for identifying impostor accounts, out-of-date profiles, and new opportunities to engage your audience.

This social media template template will show what is and isn’t working on social media-and what to do next.

Also use it to track results and present the plan to your boss, teammates, and clients. Bonus: Get a free social media strategy template to quickly and easily plan your own strategy.

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